Punk rock model to success

Matt Mason knows what's up and his book will tell you what is up.

An excerpt from his book:

Punk Capitalism

1. Do It Yourself
Punk refused to take its cues from the mass market, and created a vibrant cultural movement as a result. Now a critical mass of punk capitalists is removing the associative barriers that held them back. They are working for themselves, setting up businesses, and finding ways to produce as much as they consume, laying the foundations for a wealth of new markets and business models. D.I.Y. is changing our labor markets, and creativity is becoming our most valuable currency.

2. Resist Authority
Punk resisted authority and saw anarchy as the path to a brighter future. Punk capitalists are resisting authority, too-by leveraging new D.I.Y. technologies and the power of individuals connecting and working together as equals. This twin engine of the new economy is creating new ways all of us can live and work, leaving old systems for dust. Technology + Democracy = Punk Capitalism.

3. Combine Altruism with Self-Interest
Punk had high ideals-it looked aggressive and scary, but through its angry critique of society and subversion of it, it sought to change the world for the better. Punk capitalists are using the same techniques, subverting a world full of empty corporate gestures, manufacturing businesses and products with meanings that attempt to inject substance back into style. Punk injected altruism into entrepreneurship, a motivator of people long overlooked by neoclassical economics. Not only that, punk made the idea of putting purpose before profit seem cool to an entire generation. It manufactured new meaning in an area where it was really needed.

If you don't know, now you know!